Automate content: monitor website changes and auto-post to WordPress

Keeping a content-heavy WordPress site fresh requires a significant investment of time. Whether you are running a news aggregator, a competitive intelligence hub, or a niche industry tracker, the workflow is usually the same: check source websites, identify new content, write a summary, and publish. Doing this manually is slow and prone to error.

By setting up an automated pipeline, you can eliminate the manual legwork. The strategy involves using an intelligent monitoring tool to detect updates and a connectivity layer to push those updates directly to your CMS. In this guide, we will look at how to monitor website changes and auto-post to WordPress using the AI capabilities of monity.ai.

The logic behind automated content curation

To successfully automate posting to WordPress based on external changes, you need three distinct components working in harmony:

1. The Trigger: A system that watches specific URLs for changes (e.g., a new blog post, a press release, or a price change).
2. The Processor: An AI layer that understands what changed and formats it into usable text (title, summary, or extracted data).
3. The Action: A mechanism to send that formatted data to your WordPress database.

Legacy monitoring tools often fail at the second step. They simply tell you "pixel changed," which isn't useful for creating a blog post. This is where monity.ai stands out. It doesn't just see pixels; it understands context.

Step 1: configure intelligent monitoring

To start, you need to tell monity.ai which sources to watch. You can create a free account at https://app.monity.ai to begin setting up your tasks.

Select your target

Choose the specific URL you want to track. If you are tracking a news site, point the monitor to their "Latest News" feed or a specific category page. Select the text or HTML monitoring mode for the best results when dealing with written content.

Define the scope with selectors

You rarely want to monitor a whole page, as footers and ads change frequently. Use the CSS selector feature in monity.ai to focus strictly on the content area - for example, the div containing the latest article list. This ensures you only get alerted when actual content is published.

Step 2: use AI to draft your content

This is the most critical step for automation. If you send raw HTML to WordPress, your post will look broken. Instead, you can use the AI prompt feature within monity.ai to structure the data before it leaves the platform.

When setting up your task, you can add a prompt such as:

"Check if a new article title has appeared. If yes, extract the title and write a short, engaging summary of the article suitable for a blog intro."

With this prompt, monity.ai won't just alert you that the page changed. It will return a structured response containing the new title and a clean summary. This pre-processed text is exactly what you need to populate a WordPress post.

Step 3: connect to WordPress via webhooks

Once monity.ai detects a change and generates the AI summary, that data needs to move to your website. The platform supports webhooks, which act as the bridge between the monitoring tool and your CMS.

To connect these dots, you generally have two options:

Option A: using automation platforms (easier)

You can use middleware like Zapier, Make (formerly Integromat), or Pabbly Connect.

1. Create a "Catch Webhook" trigger in your automation tool.
2. Paste that webhook URL into the monity.ai notification settings.
3. When a change is detected, monity.ai sends the JSON payload (including your AI summary) to the webhook.
4. Add a "Create Post" action in your automation tool, mapping the monity.ai summary to the WordPress "Post Content" field.

Option B: direct API or plugin (advanced)

If you prefer a direct route, you can use a WordPress plugin that accepts incoming webhooks to create posts, or write a custom endpoint in your functions.php file to parse the incoming JSON from monity.ai and insert a post programmatically.

Handling complex interactions

Sometimes the content you want to repost isn't immediately visible. It might be behind a "Load More" button or inside a login area. Standard scrapers fail here, but monity.ai allows you to perform browser actions before the check occurs.

You can configure the tool to click buttons, fill out search forms, or handle cookie pop-ups - ensuring the AI can see the exact content you need to extract for your WordPress site.

Why this approach drives traffic

Speed matters in content marketing. By automating the detection and drafting phase, you can be the first to cover industry updates. Because monity.ai utilizes AI to summarize rather than just copy-paste, your content remains unique enough to provide value while avoiding duplicate content penalties.

You can start building your automated news pipeline today without any upfront cost. There is a free tier for users, and monity.ai can be used for free - forever. Visit https://app.monity.ai to set up your first monitor.